idFuse, the platform of food professionals 

In a changing market disrupted by the Covid crisis, adaptability and responsiveness have become key success factors: inventory management, release of new products, cost control… Your digital marketing strategy is on the front line to make the difference.

With 15 years of experience in the food industry, idFuse offers marketing tools tailored to your needs to track your customers, identify your prospects, increase your sales, and create highly personalized campaigns.

With idFuse, optimize the management of your store or your products: publicize your brand, your products, your promotions, your recipes, reduce your costs and react quickly to adapt to the legislation.

Boost your prospect research

Create registration forms on your website to build a qualified database

Segment your contacts to send them a marketing campaign based on your brand awareness or sales objectives

Compose your own newsletters thanks to a diversified choice of templates designed for you, and updated according to the seasons and commercial events

Convert your visitors into customers

Support your buyers in their decision-making and imagine precise and effective automated email campaigns

Build relationships of trust with your customers by communicating on the quality and traceability of your products

Build customer loyalty with personalized promo codes

Promote your products according to your priorities: organic, regional, Protected Designation of Origin (PDO), delicatessen… with interactive emails combining photos and gifs

Deepen your customer knowledge

Analyze the behavior of your contacts via the personalized indicators on your dashboard

Follow the entire purchasing journey of your customers thanks to a single customer file and adapted plugins

Test your actions in real time with a sample in order to optimize your emailing strategies

Relaunch your prospects with email and SMS campaigns tailored to food industry professionals

Manage your digital marketing campaign from our marketing CRM

Centralize all your documents on a single platform: contacts, quotes, customer files, invoices, tasks, etc.

Increase your sales by integrating the navigation information of your e-commerce site (Magento, Prestashop) and your automatic checkouts directly on the platform

Coordinate your commercial actions within your team by exchanging files, contracts and internal notes

Share with your employees your dashboards with sales objectives, margin or the analysis of your opportunities

idFuse, an all-in-one software for managing your digital marketing


Integrated drive
Sales reporting
Multilingual platform
Opportunity tracking
Quotations and invoice management
Mailing and SMS option

Email Marketing

Unlimited email sending
 Multi user access
 Marketing automation
 Advanced segmentation
 A / B testing
 Drag & drop builder

SMS Marketing

SMS replies
Rich SMS
SMS alert
SMS Event
Welcome SMS, loyalty…

At idFuse, we are here to help you grow your business

Proud to work with

Find out which companies of the food industry have chosen idFuse to lead their digital marketing strategy:

« An everyday tool that simplifies our sendings, and makes them pleasant thanks to its ergonomics and tree structure. Each change is taken into account and carried out. The platform is becoming more and more efficient, in order to meet the expectations of its customers and the desired performance of its shipments. The responsiveness of the team allows us to improve the content and innovate on each campaign. »

Manon Dubois, E-Commerce & Digital Communication Project Manager

A marketing platform that
cares for your data and the environment

A reliable…

idFuse complies with the GDPR regulations and is committed to respecting your personal data as well as the ones of your customers. To ensure the best security and confidentiality of these data, we have developed an email address encryption system, directly integrated into our idFuse email solution. We are also members of Signal Spam and SNCD.

…And ecological tool

idFuse is committed to a green email! Since July 2020, we have chosen to donate 1% of our annual turnover to the 1% for the planet collective, working for environmental causes.